# StartupLX: Automated Business System

## Overview

A self-sustaining business automation platform for solo founders running web development and automation services. Transforms a $7000/month revenue model into a system that runs with minimal daily intervention through strategic automation of lead qualification, project management, invoicing, and client communication.

## Goals

1. **Website** - Create minimal, clean sales machine showcasing services
2. **Automation** - Build n8n workflows for lead → booking → project → billing
3. **Dashboard** - Implement KPI system for real-time business intelligence
4. **Capacity** - Enable 2 active projects with 10+ monthly throughput
5. **Revenue** - Generate $7000/month through projects + maintenance retainers

## Core User Flow

1. **Discovery**: Prospect visits website, books free 15-min System Audit
2. **Qualification**: Typeform determines high-fit clients
3. **Scheduling**: Calendly booking syncs to CRM (Pipedrive)
4. **Onboarding**: Auto-welcome + Notion project template creation
5. **Execution**: Milestone-based project delivery
6. **Billing**: Stripe handles 50% deposit + final payment
7. **Retention**: Maintenance retainers auto-renew monthly
8. **Monitoring**: Dashboard tracks revenue, capacity, growth

## Features

### Service Packages
- **Web Development**: $200 landing pages → $5000 custom sites
- **ERP Systems**: Schools/Hospitals/POS ($1000-$5000)
- **Automation**: n8n/Zapier/API integrations (hourly/retainer)

### Automation Workflows
- Lead qualification via Typeform
- Booking synchronization via Calendly
- CRM updates via Pipedrive API
- Project creation in Notion
- Milestone invoicing via Stripe
- Automated follow-ups and reminders

### Financial System
- Tiered pricing with clear value props
- 50% deposit + milestone billing
- $100/month maintenance retainers
- Automated quotes and proposals

### KPI Dashboard
- Real-time revenue tracking
- Capacity utilization metrics
- Pipeline and conversion rates
- Maintenance client growth

## Scope

### In Scope
- Website with service packages and booking
- n8n workflow automation
- KPI dashboard (Metabase/Grafana)
- Stripe/Pipedrive/Calendly/Notion integrations
- Project templates and milestone system
- Maintenance billing automation

### Out of Scope
- Client website development work
- Full ERP customization
- CRM replacement (use Pipedrive)
- Custom booking system (Calendly)
- Payment gateway handling (use Stripe)

## Success Criteria

1. Website converts 10% of visitors to booked consultations
2. 3+ maintenance retainer clients secured
3. n8n workflows execute without manual intervention
4. Dashboard shows real-time metrics
5. First $7000 month achieved via automated system